Gym Business Strategy

10 Mistakes Rookie Gym Owners Make That Keep You Stuck (And How to Fix Them)

Gym Business Strategy / gymmembermachine

I made most of these mistakes myself. So did a lot of the gym owners I respect most. The difference between the ones who figured it out and the ones who closed up shop is pretty simple: they stopped doing the things on this list. Here are 10 mistakes rookie gym owners make (plus a

10 Mistakes Rookie Gym Owners Make That Keep You Stuck (And How to Fix Them) Read More »

How to Price Your Gym (So You Can Get More Members)

Gym Business Strategy / Dave Rascoe

Most gym owners price off competitors, gut feel, or guru advice. Here’s a better gym pricing strategy: use your actual model, margins, and realistic capacity so the business can finally pay you, pay your team, and grow.

How to Price Your Gym (So You Can Get More Members) Read More »